iASK has started a three-week, 1.200-person, large-scale survey in Veszprém, which will explore the changes in the city over the past seven years, with a special focus on the impact of the Veszprém-Balaton 2023 European Capital of Culture Programme.

As a flagship project, iASK researches the city-rural relationship in the framework of the Creative City – Sustainable Region (Kraft) Programme, focusing on creativity, cooperation and sustainability. In 2017, a comprehensive survey was conducted in Veszprém, Hungary, to lay the foundation for the programme. This included a questionnaire survey of 1.200 residents on how they see their own city, its development and liveability.

As a continuation of the survey, last year the Prime Minister’s Office commissioned a study on the changes compared to the previous survey, and the preparation of the Veszprém Kraft 2024 project, which will examine the local impact of the European Capital of Culture Programme. The research is being carried out in cooperation with the Municipality of Veszprém County and Veszprém-Balaton 2023 JSC. ZRI Závecz Research Market and Social Research Ltd. will carry out the survey questionnaire, which will be representative of the population in terms of gender, age and district. In the first phase of the survey, over the next three weeks, the interviewers will personally visit 1.200 people in Veszprém. Then, in parallel with the data analysis, the researchers will conduct interviews with the relevant persons: city decision-makers, heads of institutions, key public figures.

The analysis of the results of the research will be able to reveal not only the changes in the image and living space of the city of Veszprém, the after-effects of the Veszprém-Balaton 2023 European Capital of Culture Programme, but also to serve as a useful input for the methodological development of the Kraft Programme.

The results of the research are expected to be ready and available in July this year.

iASK and it’s researchers are counting on the openness, participation and cooperation of the people of Veszprém, and would like to thank the public for their contribution to the successful implementation of the research.

Always up-to-date information on the VEB2023 European Capital of Culture Programme is available it’s WEBSITE.